New Duane Reade at 40 Wall: You Have to See It to Believe It!

If you haven’t checked out the new Duane Reade at 40 Wall (enter on Wall or Pine Street), you are missing out! I visited it twice on Wednesday—its opening day—because I couldn’t believe how great it was.  It truly blew my mind.

I made my first visit around lunchtime, and had a free sample of coconut water with pineapple—delish! Then I purchased coconut water with a yummy tuna salad sandwich with cranberries and lettuce on whole grain bread (only $4.55!).

In the latter part of the afternoon, I felt like I needed another visit because I didn’t really check out every aisle in the store. So I returned.  I made a stop at a counter promoting a new line of underwear (I received a free sample!), and I checked out pricing for a beautiful nail salon and hair salon with scalp treatments and blowouts (for men too!).

I also saw that there were two large shoe-shining chairs, fresh fruits and vegetables, lots of prepared and packaged foods and pantry items as well.  Then I moved on to the makeup counters – it looked like Bloomingdales with all of the brands and sample videos, as well as a machine that takes your photo and allows you to try on makeup via the program.

I received a free sample of organic mascara (which I am currently wearing!) and checked out all of the spa items, perfumes and facial products as well.  The magazine and card area is fully stocked and there are tons of Duane Reade employees available and ready to assist you with your every need.  Not to mention, there are about 16 checkout people so the line never takes long to get through.  If this is the Duane Reade of the future—I am there! I plan to lunch here regularly and pick up grocery items on my way home from work—what could be more convenient? Actually, it is also open 24 hours a day—unbelievable!!!!